A new video card from Nvidia (Nasdaq: NVDA) or competitor AMD (NYSE: AMD) isn't usually all that news worthy, but when the latest card arrives with eight Graphics Processing Clusters (GPCs), and a total of 4 GB of GDDR5 video memory that runs at 6.008 GHz over two 256-bit memory, that is enough for hard-core enthusiasts to take pause.
For everyone else, the release of a video card that carries a price point just under US$1,000 will certainly draw attention.
The Nvidia GTX 690, which is powered by dual Kepler-based architecture-based GPUs, also features a chromium-plated aluminum casing that is a departure from the typical chips and fans on a board. Nvidia made it clear this one, which looks impressive on the outside while providing equally impressive graphics performance, wasn't aimed at the casual gamer.
"The GTX 690 is truly a work of art -- gorgeous on the outside with amazing performance on the inside," said Brian Kelleher, senior vice president of GPU engineering at Nvidia. "Gamers will love playing on multiple screens at high resolutions with all the eye candy turned on. Andthey'll relish showing their friends how beautiful the cards look inside their systems."
SOURCE: tech news world
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